| VIP Membership |
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| General | |||
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The concept of the VIP membership has evolved for about a decade and a half; publishers have established private or special sections of their Web sites, for paying members only. Similar to the country club, the VIP passenger club (offered by airlines), and other private clubs, a VIP or Premium membership could provide some information and resources available to the general public, and more detailed, valuable content available only to paid members. This is something that could be used for listener-sponsored broadcasters, private Web-based membership clubs, performance venues, amature or professional sports franchises, gaming and/or gambling clubs, school alumni associations, private or public educators, and content publishers of all types. VIP memberships can offer the below exclusive perks, programs and content:
Using MultiMediaCart, the publisher can determine what to offer VIP or premium-member, how to preview and present the content, and how long they want to offer the content to paywall customers. They can use the Joomla "Read More" link to show customers a sample or portion of content, then use the "Read More" link as an opportunity to inform Joomla consumer that they must pay to see entire article. Or pubilshers can use the customer's active subscription page to deliver paywall content. There is no solution that is as easy to use and configure; MultiMediaCart gives the Joomla publisher ultimate power - the power to decide what will be free, and what requires a paywall. Because the publisher can define paywall content so flexibly, no other paywall solution can be compared to MultiMediaCart.
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