Can A Wedding Earn A MIllion Dollars? PDF Print E-mail
The Project

Because streaming a live HD broadcast from a location or theme wedding can be done at a very reasonable cost, it is a common practice in even medium-budget affairs.  But what if the father of the bride decided to turn a potentially bankrupting event into a fortune by broadcasting the event via the Web? Let's explore how this could be done, with a budet, broadcast setup and Web site. But we'll include virtually everything necessary to pull off a professional broadcast with HD video and high quality sound.

  1. First, they need a domain name and Web site. That is easy to do; lets' get something better, say, from Hostmonster, for $100 per year. They give you a free domain, let's get BobbyAndCinderellaManning.com (nice).
  2. Second, we need an encoding station; that includes a minimum set of hardware: two laptops PCs, two HD Web Cams and boom microphone. $2,000 for the laptops, $500 for the Webcams, and $500 for the boom microphone. The Flash Media Encoder is free, so that is a total of $3,000 for the mobile web cam stations; capable of following both the bride, groom and weddying party; in the popular realilty TV style.
  3. Third, we need a CDN account, we can get enough bandwidth to provide a high-quality 1MB stream to 2,000 viewers = $200, at ten cents per GB, at a global and reliable CDNs, capable of delivering HD video to any point on the globe. Setup cost at the CDN is $150, for a total of $350
  4. Fouth, and lastly, he would need MultiMediaCart, which is a $1,000 for a permanent domain license.

If father used the brothers of the bride to man the two mobile camera stations and microphone, there would be no labor cost, so the entire project would cost $4,450.  If he used MultiMediaCart to stream the wedding live, and charged only $2.20 for a full two hour broadcast @ 1MB, he could cover the cost of the broadcast exactly. ($4,450 divided by 2,000 = $2.22).

If father promoted the wedding creatively, and charged $100, broadcast from the top of the Sears Tower, and provided surround sound, he would generate $200,000  -- enough to finance even the most lavish wedding. If pop also sold personalized merchandise and collectables along with live and on-demand videos, he could generate enough to buy the married couple a nice house and possibly even help towards their children's education. With that type of profit margin, he might even be able to afford to pay a singer $10,000 to sing "We're Leaving on a Jet Plane".

Conclusion, fathers can't afford to NOT stream their daughter's wedding live, and use MultiMediaCart to help newly weds finance their first home!